The Cleveland Museum of Art
Collection Online as of October 19, 2026
Player's Navy Cut Cigarettes Ad
1930–33
Location: Not on view
Did You Know?
Cellophane and cellophane wrapping machines were developed in the late 1920s.Description
Cigarettes and cigars were among the first products widely wrapped in cellophane. The transparency and reflectiveness of this new material had already been exploited by ringl + pit in a 1930 ad they did for a different cigarette company (see 2024.23.13). In this ad for the popular Player’s brand, cellophane’s translucency stands in for smoke. Hovering above the packs, the man who lights up adds a touch of film noir mystery.- {{cite web|title=Player's Navy Cut Cigarettes Ad|url=false|author=ringl + pit|year=1930–33|access-date=19 October 2026|publisher=Cleveland Museum of Art}}
Source URL:
https://www.clevelandart.org/art/2025.260