Todd Mesek is chief marketing officer at the Cleveland Museum of Art, where he’s responsible for marketing, communications, brand management, and audience research. He leads all media and marketing campaigns for the CMA brand, exhibitions, and programming.
Prior to joining the CMA in 2022, Mesek served as the chief marketing officer for Ideastream Public Media, where he led and was responsible for branding, marketing, membership, and fundraising activity. Mesek spearheaded the development of the Ideastream Public Media brand, which unified the Cleveland-area NPR, PBS, and classical music services under a single brand platform. He was also part of the management team that merged the Cleveland-area NPR stations WCPN and WKSU. Under Mesek’s leadership, Ideastream achieved the highest level of individual support in the organization’s history.
Mesek previously served as vice president of marketing and communications for the Rock & Roll Hall of Fame, where he was responsible for all marketing and communications for the museum, the annual Rock & Roll Hall of Fame inductions, and the announcement of each year’s nominees and inductees. Mesek managed partnerships with HBO, SiriusXM, USA Today, and Huffington Post. His marketing campaigns resulted in 12% compounded annual growth in attendance 2014–2017.
Mesek brings a wealth of experience in strategic planning, branding, market research, sales, and communications to the CMA. He has managed campaigns for brands including American Greetings, Applebee's Restaurants, BP, General Electric, Glidden, Kelly Services, Kendall Motor Oil, KeyBank, Renaissance Hotels, and the J.M. Smucker Company. He has served in management roles at marketing agencies including Wyse Advertising and Vantage One Communications. He’s active in the arts and culture community, serving on the boards of directors for the Cleveland International Film Festival and Cleveland Arts Prize, as well as the Kent State University School of Media and Journalism’s professional advisory board.